Nokia and Microsoft team up to compete with Apple and Google
Friday
The phone maker in the world will leave its Symbian OS and Windows now use the Phone. Who came out ahead?
Stephen Elop of Nokia (left). (AP)
Helsinki (AP). technology giants Nokia and Microsoft combine forces to create smart phones that can compete with rivals like Apple and Google and resurrect his best days in a market in which they had difficulties, the Finnish company announced today.
Nokia Corp., the largest manufacturer of mobile phones in the world, said it plans to use Windows Phone, Microsoft Corp., in their smart phones in order to wrest market share to Apple's iPhone and Google's Android software is used in phones and computers.
Analysts said the deal represented a major victory for Microsoft than for Nokia, whose CEO Stephen Elop, in a memo whose contents were leaked this week, compared his company to an oil rig in flames "further fueling an explosion of fires around us."
WHO WINS AND WHO LOSES?
Neil Mawston, firm Strategy Analytics, based in London, said Microsoft was the big winner in society by partnering with the largest seller of mobile phones in the world. "In terms of expanding its distribution reach, this is a big win for Microsoft," he said.
The price of Nokia shares fell more than 8% to 7.46 euros (10.15 dollars) in Helsinki after the announcement.
Nokia said it will help drive Windows Phone "innovating on the platform in areas such as image processing, where Nokia is the market leader." "We will combine our strengths to deliver an ecosystem with global reach and unparalleled," said Nokia CEO Stephen Elop said in a statement.
"Today, developers, operators and consumers want compelling mobile products, including not only the device, but software, services, applications and customer support to make a great experience," he added. But Nokia said that the new strategy was "significant uncertainty" and said he anticipated a intense competition from its rivals.
The Finnish company is no longer the main innovative competition that the iPhone has set the standard for modern smartphones and the BlackBerry from Research in Motion Ltd. is the favorite device of the business world.
Recently, the Google Android software has emerged as the preferred choice for handset manufacturers who want to challenge the dominance of the iPhone.
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